The 2010 Love: Pansies in a Basket stamp features the image of a white woven cart filled with deep and light pur­ple pansies and green foliage. The floral design is a detail from a watercolor created by the late Dorothy Maienschein, an employee of Hallmark Cards, Inc

Introduced as a Mother’s Day card in 1939, Hallmark reissued the design as a friendship card in 1941. Since Hallmark began tracking sales in 1942, almost 30 million cards with this pansy cart design have been purchased; more than any card in his­tory. The word “LOVE” adorns the left side of the stamp.